Crayola Profile
From its earliest beginnings, Crayola has been a color company. We came into being when cousins Edwin Binney and C. Harold Smith took over Edwin’s father’s pigment business in 1885. More than 120 years later, color – along with creativity, learning and most of all, fun – is the hallmark of our company.
Crayola has called Easton, Pennsylvania its home since the early 1900s. Today, the company’s world headquarters and major manufacturing facilities are located there. And downtown Easton is the home of The Crayola FACTORY® , a one-of-a-kind celebration of creative fun for everyone!
In 1984, Crayola became a wholly-owned subsidiary of Hallmark Cards and has since played the lead role in Hallmark’s personal development strategies.
Corporate Headquarters
1100 Church Lane
Easton, Pennsylvania 18044-0431
Phone: (610) 253-6271
Fax: (610) 250-5768
Driving Directions
Web Addresses
www.crayola.com
www.sillyputty.com
www.portfolioseries.com
Manufacturing Facilities
Easton, Pennsylvania
Bethlehem, Pennsylvania
Mexico City, Mexico
International Sales and Marketing Facilities
Canada
England
Australia
France
Mexico
Italy
Spain
Major Brand Names
Crayola®
Portfolio Series®
Silly Putty®
Model Magic®
2006 Employment: 1,250
Crayola Officers
Mike Perry,President and Chief Executive Officer
Dona Fisher, Vice President & Chief Financial Officer
Sharon Hartley Vice President, U.S. Marketing & Sales
Peter S. Ruggiero Vice President, Operations










